No. 57 (2025): Uzhorod National University Herald. Series: International Economic Relations and World Economy

SCIENTIFIC HERALD 57 / 2025

COVER PAGE

CONTENTS

Abernikhina Iryna
EVOLUTION OF APPROACHES TO THE FORMATION OF VALUE AND CAPITAL IN THE CONTEXT OF CONSTRUCTIVISM AND THE DIGITAL ECONOMY

Bratko Oleksandr
GLOBAL TRANSFORMATION TRENDS IN THE DAIRY PROCESSING INDUSTRY

Gorbanova Viktoriia, Gorbanov Igor
INTERNATIONAL EXPERIENCE IN CORPORATE MANAGEMENT OF CYBERSECURITY ENTERPRISES

Gramotnev Vitaliy
CONCEPT AND INITIAL STAGES OF A MODEL OF INTENSIFICATION OF FOREIGN INVESTMENT IN POST-CONFLICT RECOVERY

Hrytsiak Ivan
THE MECHANISM FOR IMPLEMENTING CRM SOLUTIONS IN RETAIL BUSINESS AS A FACTOR IN SUSTAINABLE HUMAN RESOURCE MANAGEMENT IN A PERIOD OF STRATEGIC UNCERTAINTY

Zaiets Mykola, Lyutfaliieva Liubov, Liskevych Valentyna
THE CRYPTOCURRENCY MARKET AND BLOCKCHAIN TECHNOLOGY: CURRENT TRENDS AND REGULATORY APPROACHES

Zayats Olena
BALANCED DEVELOPMENT OF NATIONAL ECONOMY’S COMPETITIVE ADVANTAGES IN THE PROCESS OF EUROPEAN UNION INTEGRATION

Zayats Olena, Yakob Evgenіу
INDUSTRY 4.0 TECHNOLOGIES IMPACT ON THE STRUCTURE AND DYNAMICS OF INTERNATIONAL E-TRADE

Ivashchuk Iryna, Zapukhlyak Vitaliy
THE GLOBAL WORLD MOVING TOWARDS VALUES: THE ISSUE OF ECONOMIC PROGRESS IN THE CONTEXT OF DEMOGRAPHIC CHANGE

Yovbak Anna-Diana, Steblak Diana
THE ROLE OF LOGISTICS AND GLOBAL SUPPLY CHAINS IN INTERNATIONAL BUSINESS

Yonchi Fruzhyna, Steblak Diana, Hetmanenko Oleksiy
SWOT ANALYSIS OF UKRAINE`SINTEGRATION PROSPECTS INTO GLOBAL FOOD SUPPLY CHAINS

Kazakova Lyudmila, Berlaniuk Ivanna
INTERNATIONAL BUSINESS DEVELOPMENT TRENDS UNDER THE CONDITIONS OF DIGITAL TRANSFORMATIO

Kindyak Artem
THEORETICAL AND METHODOLOGICAL FOUNDATIONS FOR THE DEVELOPMENT OF THE DIGITAL ECONOMY

Klym Nadiia
INTERNATIONAL PRACTICES OF FOREST RESOURCE USE IN RECREATIONAL ENTREPRENEURSHIP: CATERING AND SANATORIUM AND RESORT INFRASTRUCTURE

Kravets Daria
INTEGRATION OF CRYPTOCURRENCIES INTO ENTERPRISE MARKETING ACTIVITIES: OPPORTUNITIES AND CHALLENGES

Kutsyk Petro, Tulika Nazarii
DEVELOPMENT OF THE ARTIFICIAL INTELLIGENCE SECTOR IN UKRAINE AND ITS IMPACT ON THE COMPETITIVENESS OF THE IT SECTOR

Kushnir Nataliya, Khymynets Volodymyr
POLAND AS A FULL MEMBER IN THE ECONOMIC SYSTEM OF THE EUROPEAN UNION

Makedon Viacheslav, Kovnir Oleg
MANAGEMENT OF THE POTENTIAL OF BUSINESS STRUCTURES IN THE CONTEXT OF STRATEGIC INVESTMENTS

Martsynyuk Yevgeniy
ECOSYSTEM APPROACH TO MANAGING CONFLICT-RELATED DEBRIS WASTE IN LOCAL COMMUNITIES

Nad Daniella, Kushnir Nataliya
ANALYSIS OF THE APPLICATION OF INTERNATIONAL SANCTIONS AGAINST RUSSIAN BUSINESS IN THE CONDITIONS OF FULL-SCALE WAR

Naumenkova Svitlana, Mishchenko Svitlana, Tishchenko Іevhen
APPLICATION OF MULTI-CRITERIA ANALYSIS FOR THE APPRAISAL OF PUBLIC INVESTMENT PROJECTS

Onatskyi Maksym, Panasenko Hanna
DEVELOPMENT OF UKRAINIAN-BRAZILIAN RELATIONS IN 1991–2021

Palinchak Mykola, Rusyn Olexandr, Nozhov Edvard
RETROSPECTIVE AND STRATEGIC ANALYSIS AS A BACKGROUND TO MANAGEMENT DECISIONS

Paslavska Roksolana, Popovich Angelina
FEATURES OF THE IMPLEMENTATION OF UKRAINE'S MONETARY POLICY IN WAR COND

Ratsyn Ihor, Brenzovych Kateryna
THE IMPACT OF EU TNCS ON UKRAINES ECONOMY IN WARTIME

Roshko Svitlana, Yurina Mariia
THE ROLE OF NON-GOVERNMENTAL ORGANIZATIONS IN IMPLEMENTING INTERNATIONAL ECONOMIC ASSISTANCE TO UKRAINE UNDER WARTIME CONDITIONS

Rusyn Nikol, Brenzovych Kateryna
IMPACT OF THE ACTIVITIES OF TRANSNATIONAL CORPORATIONS ON THE TECHNOLOGICAL DEVELOPMENT OF HOST COUNTRIES

Tymoshenko Iryna, Shuplat Olena
USE OF FINTECH PRODUCTS IN ENTERPRISE FINANCIAL MANAGEMENT

Kharchenko Dmytro, Davydenko Dmytro
RELEVANCE OF INCLUSIVE MARKETING IN HIGHER EDUCATION AND DEVELOPMENT TRENDS IN UKRAINE

Khomyak Myroslav
ПTAX POTENTIAL AS THE BASIS OF REGIONAL DEVELOPMENT IN UKRAINE

Franiv Ihor, Vasulyuk Sofiya
INNOVATIVE AND TRANSFORMATIONAL MANAGEMENT DECISION-MAKING AS A FACTOR OF SUSTAINABLE DEVELOPMENT OF THE UKRAINIAN ECONOMY

Zheluk Tetyana
STRATEGIC HUMAN RESOURCE MANAGEMENT IN HEALTHCARE INSTITUTIONS IN THE CONTEXT OF ENSURING THE RESILIENCE OF UKRAINE’S HEALTH SYSTEM DURING THE WAR

Ovsiienko Nataliia, Sabluk Rostyslav, Denysenko Andriy
STRATEGIC MANAGEMENT OF COMPETITIVENESS: THE ROLE OF MARKETING RES

Remyha Yuliia, Shcherbatykh Denys
MEDICAL MANAGEMENT VS HEALTHCARE MANAGEMENT: THEORETICAL FOUNDATIONS AND CONTENT